Every event.
Transformed.
Unified. Acted on.
A built-in CDP and data warehouse. Transform on the wire, enforce a schema, stitch identities, then trigger work.
graph8 Data Pipelines ingest events from any source, run JavaScript transformations as data flows through, enforce a schema you control, and resolve every anonymous touch to a single buyer record. The result powers every workflow, campaign, segment, list, report, and sequence inside graph8.
Four stages, one record
Events arrive from any source. Transformations clean and enrich them on the wire. The CDP unifies identity and writes one canonical record. Every surface inside graph8 reads from the same record, in real time.
Sources
500+ connectors, SDKs, and webhooks ingest events from your stack.
Transform
JavaScript runs on every event. Filter, enrich, route, redact.
CDP
Unify identity, enforce schema, write the canonical record.
Activate
Trigger workflows, campaigns, segments, lists, reports, sequences.
Write JavaScript. Run it on every event.
A function runs against every event as it flows through. Filter bots, enrich from email domains, redact PII, route to specific destinations. Versioned, tested, replayable. No batch jobs, no nightly cron, no extra warehouse.
export default function transform(event) {
// 1. Block bot traffic at the edge
if (/bot|crawler/i.test(event.context?.userAgent || "")) {
return null
}
// 2. Enrich with company from email domain
if (event.traits?.email) {
event.properties.company_domain =
event.traits.email.split("@")[1]
}
// 3. Route high-intent events to workflows + sequencer
if (event.event === "Demo Booked") {
event.destinations = ["workflows", "sequencer"]
}
return event
}{
"userId": "usr_7e3",
"event": "Demo Booked",
"traits": { "email": "[email protected]" },
"context": { "userAgent": "Mozilla/5.0..." }
} {
"userId": "usr_7e3",
"event": "Demo Booked",
"traits": { "email": "[email protected]" },
"properties": { "company_domain": "northwind.io" },
"destinations": ["workflows", "sequencer"]
} Versioned and replayable
Every function has a history. Replay any window of events through an old or new version.
Tested before deploy
Run any function against last 100 events live, see diffs, then publish.
PII safe by default
Redact, hash, or drop fields before they ever land in the warehouse.
A typed contract for every event
Declare the events your team can send and the shape they must match. The pipeline rejects events that violate the schema before they reach your CDP or warehouse, with a full log of what was blocked and why.
| Property | Type | Required | Rule |
|---|---|---|---|
| event | string | always | enum: 12 named events |
| userId | string | if known | stitched to anonymousId on identify |
| properties.url | string | for Page* | must be a relative or absolute URL |
| properties.plan | string | optional | enum: free | pro | enterprise |
| properties.price | number | for revenue | must be number, not string |
| context.userAgent | string | optional | blocked if bot/crawler match |
{
"event": "Order Completed",
"properties": {
"price": "$49.00"
}
} Rejected. properties.price must be number, got string.
No warehouse write. No downstream sync. Logged for replay once the producer is fixed.
Three anonymous touches. One buyer record.
The pipeline stitches every identifier the same buyer leaves behind, across devices, sessions, and channels, into a single record on the buyer graph. Anonymous visits before signup keep their history once an identity is known.
Anonymous web visit
anonymousId: abc_8f2
Form submit
email: [email protected]
Inbound call
phone: +1 415 555 0136
Drew Bishop
VP Revenue · Northwind
- anonymousId: abc_8f2
- email: [email protected]
- phone: +1 415 555 0136
Computed traits
One record. Every signal counts. Every history kept.
14:22:01
Page Viewed
url: /pricing
14:22:01
Form Submitted
captured email
14:22:02
Identify
stitched anonymousId → usr_7e3
14:22:09
Pricing Plan Viewed
plan: pro
14:22:18
Demo Booked
routed → workflows + sequencer
Transform the page, not just the data.
Once a buyer is unified, Tailor injects HTML on your live pages per segment. Personalize a hero, swap a CTA, hide a banner. No CMS edit, no new build. The page transforms in the same pipeline that transforms the data.
Sign up for free
700M+ contacts, on the house. Search anyone.
Get started →when segment matches
"high-intent · enterprise"
inject hero-enterprise.html
into [data-tailor=hero]
Drew, your team's pricing is ready.
Pro plan modeled on Northwind's 6-seat roster. Book a call.
Book a demo →No CMS edit
Inject into any element by selector. Marketing controls the variant without touching code.
Segment-driven
Rules read from the same unified record. Audiences from the CDP, applied to the page.
Measured automatically
Every variant emits its own events back into the pipeline. Lift shows up in reports.
One control plane for every graph8 surface.
Chat, forms, the tracking snippet, the newsletter widget, Tailor, the voice widget. Flip any of them on or off, scope to an audience, scope to a route, or scope to a launch. The CDP decides what shows up.
Web chat
Live chat widget on your site
Forms
Inline + popup form capture
Tracking snippet
Identify and page events
Newsletter widget
Email subscribe block
Tailor
HTML personalization on the page
Voice widget
Click-to-call from your site
Per audience, per route, per launch
Conditions compose. Show chat to high-intent on /pricing during the Q3 launch only.
No SDK release cycle
Flip a surface from the workspace. The change reaches every page in seconds.
Pipe in from anything. Sync out anywhere.
500+ source connectors across CRM, databases, payments, analytics, support, e-commerce, productivity, and HR. Destinations include every major warehouse and reverse-ETL target.
→ 
500+ live source connectors. Every major warehouse. Webhooks, Zapier, Make, and reverse ETL.
Browse the full catalogPut your data to work, anywhere in graph8
The same unified record drives every surface. Update the CDP and every downstream surface reflects it instantly. No second source of truth, no sync lag.
Workflows
Any signal becomes a trigger. Automation fires the moment data lands.
Campaigns
Personalize every message from the unified buyer view, no copy-paste.
Segments
Live segments rebuild as new data arrives. No nightly cron, no stale audiences.
Lists
Saved lists stay current with every refresh. Hand them to a sequence in one click.
Reports
Pipeline, funnel, and source mix update in real time from the same record.
Sequences
Outbound cadences read freshness from the CDP and pause when a deal moves.
The substrate under your buyer graph
Data Pipelines feed the buyer graph: the live record of every account, contact, signal, and conversation. Agents read and write to the same graph. Apps render from it. Reports run against it.
The pipelines are the plumbing. The graph is the picture. The agents are the work. You get one unified system instead of a stack glued together by exports and CSVs.
graph8 Execution Plan
7-day free trial. No credit card. Cancel anytime.
75,000 execution credits / month included
Sending, dialer, AI voice, AI workflows
Meeting routing and booking
Unlimited users, no seat fees
Start free in 3 minutes. No credit card required.
700M+ contacts and 100M+ companies
Search by title, seniority, industry, and tech stack with real-time filters.
Intent + visitor signals
See which companies research your keywords and visit your site.
Unlimited users
Invite your whole team: sales, marketing, RevOps, founders, agencies. No per-seat fees.
App, MCP server, and CLI
Same free data through the app, the MCP server (Claude, Cursor, ChatGPT), and the CLI.
Full GTM platform
Sequencer, dialer, inbox, campaigns, CRM, and AI agents in one system.
AI voice agents
Clone any rep's voice for inbound and outbound calls with live booking.
5-channel sequencer
Email, phone, LinkedIn, SMS, and WhatsApp in automated sequences.
AE cockpit
AI-prioritized deal actions with meeting prep and risk alerts.
Waterfall enrichment
Pay only when a provider returns a match. Bring your own vendors too.
No seat licenses
Invite everyone. Pricing never scales with headcount.
Every feature unlocked
No tiers gating voice, enrichment, sequencer, or campaigns.
No contracts
Month-to-month, cancel anytime, credits never expire.
Fair-use guardrails
Free data is designed for real GTM execution, not bulk export or scraping.
Ready to put your data pipelines to work?
Pipe any source into your CDP, transform on the wire, and unify identity. Then trigger workflows, campaigns, and reports from one buyer record. Pay for execution, not seats. Live in 3 minutes.
