graph8 Insights

Perspectives

graph8 Insights Perspectives publishes operator viewpoints on where the GTM market is going and why.

Perspectives 6 posts

graph8 Insights Perspectives publishes operator viewpoints on where the GTM market is going and why.

Perspectives graph8

Why Your Next SDR Will Be Trained by an AI Coach

In the not-so-distant past, training a new Sales Development Representative (SDR) meant intensive classroom-style onboarding, shadowing calls, and hoping their first cold calls went well. Fast-forward to today, and we're on the cusp of a revolution in sales training. Your next SDR will be trained by an AI coach.

AISales TrainingSDR
June 1, 2025 25 min read Read
Perspectives graph8

1,000 SDR Job Applications in 3 Hours: Is the SDR Role Dead or Just Evolving?

April 24, 2025: we hit 'Publish' on our SDR job posting—and within hours, over 1,000 SDR candidates from across the U.S. flooded our careers page. In two years, what once drew 25 to 50 résumés in a day tells a different story about the state of sales development.

SDRSalesCareer
April 25, 2025 6 min read Read
Perspectives graph8

Go-To-Market in the AI Era

A comprehensive blueprint for building a go-to-market strategy that's aligned from the start, designed for the AI era where old rules and old stacks don't cut it anymore.

GTMStrategyAI
March 23, 2025 25 min read Read
Perspectives graph8

Navigating the Pricing Maze in the AI Era: Our Journey to Fixed Pricing at graph8

How we at graph8 grappled with pricing challenges in the AI era and why we ultimately decided on a fixed, all-inclusive pricing model.

PricingAICompany
October 17, 2024 12 min read Read
Community graph8

CIENCE Case Study

How graph8 transformed CIENCE's sales development operations, delivering a 50% boost in response rates, 200% increase in lead flow, and 95% reduction in manual data entry.

CIENCECase StudySales Development
June 29, 2024 12 min read Read
Perspectives graph8

The Future of Sales: Integrating Voice AI into Your Marketing-Led Strategy

Explore how incorporating Voice AI into marketing-led strategies can revolutionize sales development, offering significant advantages in predictability, scalability, and consistency.

Voice AISalesMarketing
June 20, 2024 15 min read Read
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